Jeff Gowan is a seasoned marketing leader with more than 20 years in tech, currently heading Strategic Alliance Marketing and North America Field Marketing at EDB. He brings a wealth of experience across industries like financial services tech, mission-critical embedded systems, and telecommunications. Jeff is known for his value-driven sales approach, helping close larger deals by harnessing key partnerships. His work in tailored sales training, strategic positioning, and targeted sales playbooks unites teams for impactful results. Jeff’s expertise also shines in optimizing event resources and elevating brand visibility through polished communications and exclusive, high-value engagements.